Stockholm: the winter summit
Dark at 15:00, full room at 17:00 — a 300-person summit on building calm products.
Date
29 January 2025
Format
Event recap
Read
4 min
01
Why it happened
The region's creator economy was growing faster than the tooling around it. We wanted a room where operators, brands and platform teams could compare notes in person instead of over email threads.
02
What happened
A full-day programme of keynotes, hands-on workshops and a closing social. Sessions ran back to back with a live production crew capturing everything for post-event content.
03
The next steps
Turning the recordings into an evergreen content series, opening the waitlist for the next edition, and shipping the partner playbook that came out of the workshop notes.
A 91% show rate in a Nordic January is not luck. It is assigned seats, a published run of show and one reminder that reads like a person wrote it.
Date
0 Jan 2025
Attendees
0
Speakers
0
Show rate
0%
Against 330 registrations
In January, in Sweden
None of them pitched anything
16:00
Doors
Coats, coffee and a very good view.
17:00
Talks
Three blocks of three.
20:00
Dinner
Long tables, assigned seats, no name tags.
Show rate is a design problem, not a weather problem.
On the map
Stockholm, Sweden
Fotografiska