San Francisco: the demo dinner
Forty people, eight demos, one long table. The smallest event I have run and the highest signal.
Date
18 May 2025
Format
Event recap
Read
4 min
01
Why it happened
The region's creator economy was growing faster than the tooling around it. We wanted a room where operators, brands and platform teams could compare notes in person instead of over email threads.
02
What happened
A full-day programme of keynotes, hands-on workshops and a closing social. Sessions ran back to back with a live production crew capturing everything for post-event content.
03
The next steps
Turning the recordings into an evergreen content series, opening the waitlist for the next edition, and shipping the partner playbook that came out of the workshop notes.
San Francisco has enough conferences. What it does not have is a table where you cannot hide at the back.
Date
0 May 2025
Seats
0
Demos
0
Follow-ups
0
Waitlist hit 300
Booked within two weeks
Five minutes each, no slides
19:00
Sit down
Everyone eats first. No networking hour.
20:00
Demos
Laptop passed down the table.
21:30
Stay as long as you like
Most did.
Constraints make the guest list. Forty seats is a curation policy, not a limit.
On the map
San Francisco, United States
A loft in SoMa
