Scope creep is usually a trust problem

When clients keep adding, they are asking for reassurance.

Extra requests rarely mean extra needs. They mean the client can't yet see the thing working. Show them sooner and the list shrinks.

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Nobody reads the deck. They read the first slide.

A reminder to myself before every client presentation.

Most projects go wrong in the first hour, not the last week. Here is the agenda I use to make the kickoff do real work.

Three things I stole from running events

Run-of-show thinking makes software launches calmer.

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